smart cards solutions company Wlcards recently announced the release of its new GemPOINTS loyalty system for smaller retailers. The system, which incorporates smart plastic cards, is intended to enable smaller retailers to operate comprehensive loyalty programs similar to those of larger outlets. Businesses utilizing Htec's new system will be able to provide customers with PVC cards, which they will be able to use to accumulate loyalty points, take advantage of special offers and receive rewards. "Small- to medium-sized retailers have always argued that the costs, complexity and security are reasons for not using technology-based loyalty schemes," said Jeff Dakin, head of data services for Htec. "For the first time, smaller retailers can run a loyalty solution with the same level of sophistication and appeal that the high-street brands currently provide but at a fraction of the cost; increasing footfall and spend." Many companies use smart plastic cards as part of their loyalty programs. In the United States Los Angeles hotel has recently announced the launch of new smart card to customers whose fixed. (Editor:admin) |
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